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Brazilian expo to bring in a wealth of opportunities
Our Bureau , Mumbai | Thursday, August 1, 2013, 08:00 Hrs  [IST]

South America is making rapid strides in  pharmaceutical market with  Brazil alone witnessing  annual growth rates of more than 20 per cent. Expected to become the fourth biggest global pharmaceutical market by 2016, Brazil currently leads the Latin American region , and is the second largest only to China among emerging markets.

The country’s fast growing middle class, low national debt, improved business regulations and government's expansion of healthcare are enticing global pharmaceutical companies. With a rapid economic growth, huge population of 200 million, increase in healthcare spendings and a booming generic drug sector, the Brazilian pharma market has in the last decade changed radically. The government is also strongly supporting the pharmaceutical industry especially the generic and biopharmaceutical sector with the aim to become global leaders.

While the economy in Brazil has become more stable, Brazilians are now facing the backlash of wealth with reports of high numbers of the populace suffering from obesity and other apparent ‘diseases of affluence’ – namely diabetes and cancer. Subsequently, Brazil’s healthcare spending has reached almost eight per cent of GDP and the demand, and requirement, for pharmaceutical products is continuing to grow steadily.

CPhI South America , the foremost business platform to access this growing market both in Brazil and the whole continent will be held from August 6 to 8  at  the Expo Center Norte, Sao Paulo.

Pharmaceutical professionals from all over the world will be gathering at CPhI South America to face-to-face network with domestic companies, build up partnerships, learn about the growing market and discover new business opportunities.CPhi South America 2013, will undoubtedly bring a wealth of opportunities to the pharmaceutical industry. The event  is expected to have around  4,200 visitors and over 250 exhibitors.

Exhibiting in the event helps to establish  business partnerships with companies from Brazil and many other countries; find main suppliers of pharmaceutical ingredients, contract manufacturing, outsourcing services and biotechnology in one place;expand  network and generate new business in the booming South American pharma market; discover South America's great outsourcing potential at the ICSE pavilion and bio-pharma solutions at the BioPh trail and  obtain the latest industry information during the co-located conferences.

CPhI South America covers all aspects of pharma ingredients including APIs, generic APIs, intermediates, fine chemicals, finished dosage, excipients, formulations and more. Apart from serving as a business platform, the event intends to maximise the business efficiency of both exhibitors and visitors by covering almost every step of the pharma supply chain.

The visitors' profile include CEOs & top executives, purchase executive, manufacturing engineers of pharmaceutical companies, R&D professionals, pharma machinery suppliers & distributors, pharma consultants, scientists and  government experts.

The profile of  exhibitors  includes suppliers of turnkey pharma plants, machinery & equipment for treatment of pharma raw materials, analytical instruments & lab reagents, testing instruments, microscopes, weighing machines, active pharma ingredients, tableting & capsulation unit, packaging materials, glassware and pharma publications.

A prime business hub of all trade related activities, the Expo Center Norte is one of the most important exhibition centres in Sao Paulo, Brazil . Spread across an area of more than 600,000 sq m of exhibition space, the Expo Center Norte offers around 98,000 sqm of highly flexible and versatile exhibit area.

The center also provides a thematic decoration shopping center, premium hotels and upmarket restaurants, catering facilities, state-of-the-art facilities and excellent exhibitor related services. The center is conveniently located and can be easily reached by all modes of transportation.

A one of a kind conference facility in Latin America, the Expo Center Norte acts as the focal point for drawing all major exhibitions and trade related events and in creating potential business opportunities between the exhibitors & buyers.

Covering almost every step of the pharma supply chain, CPhI South America has dedicated areas for pharma outsourcing services & contact manufacturing, biotechnology and packaging.
 
ICSE  South America
ICSE is a pavilion within CPhI South America, presenting the growing sector of outsourcing services and contract manufacturing of the pharma industry. The contract manufacturing and clinical trials sectors have developed rapidly in South America and the advantages of this region have become more and more apparent to multinational companies.

The ICSE pavilion focuses on contract manufacturing and outsourcing solutions, providing an excellent platform for companies offering product and services within sectors such as clinical trials, contract research, laboratory services, drug discovery, packaging, analytical services and more.

ICSE South America is the perfect place to meet global companies offering contract manufacturing, contract research and outsourcing solutions such as clinical trails and analytical services in one place.

Bio-solution for pharma
The BioPh Trail features companies in biotechnology and related fields, concentrating on research and development. Alongside CPhI South America, it brings together key players, to drive forward the industry, who are key to the increasingly important role being played by biotechnology as the innovation engine for the pharmaceutical industry as a whole.

The traditional relationship between big pharma and little biotech has undergone radical change, with big pharma now looking to little biotech to strengthen and develop its own pipelines with new developments and advancements.

BioPh will allow a visitor to connect through exhibition stands, seminars and meetings with those select, relevant professionals that your company is looking for within the biopharmaceutical industry.  Biotech and biopharma companies can also source their contract services at the event thus saving time and money in attending separate events.

InnoPack delivers the latest
InnoPack delivers the latest innovations in packaging to pharmaceutical and food buyers alike. Introduced at CPhI Europe in 2011, InnoPack addresses increasing demand for cost-effective packaging solutions and track and trace technologies that maintain quality, efficiency and patient safety. Since its initial introduction, InnoPack has successfully expanding with annual events in China, Southeast Asia, and Japan.

Covering packaging, drug delivery systems, labelling and track & trace, InnoPack provides networking and education while showcasing solutions in this increasingly important aspect of the pharma supply chain. Packaging plays a key role in product development, safety, dosage and dispensing and growth and InnoPack will highlight global packaging solution providers.

Conferences
This year there will be two conferences taking place at CPhI South America commencing on the second day of the show. The first conference has been organised by ABRIFAR and will address how to understand regulatory issues within Brazil. This conference is exclusive to international exhibitors.

There will be a further conference for visitors taking place on day three , which will focus on WHO Pre-qualification and has been organised by US Pharmacopoeia. This seminar has been designed to keep attendees informed on the latest WHO Pre-qualification guidelines and will begin  with a brief introduction, before proceeding with presentations including ‘WHO PQ Program and Its Process’ and ‘GDF Quality Assurance Policy.’ The conference will feature support from a group of expert speakers.

The growing event profile
Since  its  first  edition  in  2008, CPhI  South  America  has  seen  considerable  increase  in  attendee  numbers  making  it  the  biggest  pharmaceutical event  in  Latin  America  and  the  only  event  of  its  kind  in  South  America.  In 2012, it reached a new record of 4,207 bringing attendees from across the world with participation of  more than 35 countries.

CPhI has expanded and evolved by way of co-location with other shows and now offers four shows under one roof, bringing  unrivalled opportunities for building new relationships, exploring and evaluating pharmaceutical products and learning about the latest industry trends.

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